How Success Happened for Madison Reed Founder Amy Errett

This week on How Success Happens, I spoke with Amy Errett, the CEO and founder of hair care and color company Madison Reed. She has more than 30 years of expertise as a four-time entrepreneur, venture capitalist and social mission visionary. I was curious to find out about her journey as an entrepreneur and her mission to disrupt the hair color aisle and empower women to feel confident and unstoppable.

You can listen to our full conversation above, and below, I’ve pulled out three key takeaways.

Have a driving mission, and care deeply

Errett saw a massive opportunity in hair color, but her true motivation was that she cared deeply about the subject matter for two reasons: one, to make hair color with ingredients people can feel good about, and two, to uplift the stylist industry and the licensed colorists who are so central to the Madison Reed community.

Timestamp — 18:13

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Know the no. 1 characteristic of successful entrepreneurs

Resilience is invaluable as an entrepreneur, Errett says. When things don’t go your way, ask for the “why.” The knowledge you will receive by asking that question will help you think about your business in a different way. Being able to take failures and use them as learnings is key to success.

Timestamp — 27:00

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Find your North Star

We’re all built in different ways and value different things, Errett explains. Identify what you value and what makes you happy and use that as your North Star to guide your journey.

Timestamp — 8:30

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